Program

Sessions

Calendar

Welcome session – Orientation and Introduction

09-10-23

Design Thinking and Ideation Models

09-10-23

Problem Definition

13-10-23

Solution – Understanding Value Proposition

16-10-23

Identifying Unique Selling Points and Key Benefits

20-10-23

The concept of Special Advantage

23-10-23

“Good Idea” – Refining and Prototyping Startup Ideas

27-10-23

Market and Opportunity Assessment

30-10-23

Market Sizing

03-11-23

Know your competition

06-11-23

Customer Segmentation and Needs Assessment

10-11-23

Prototyping Workshop

13-11-23

MVP Development

20-11-23

Incorporation, shareholders agreements and funding

24-11-23

Protect your IP

24-11-23

Nurturing Team Culture for Startup Growth

27-11-23

Achieving Your First Hires

30-11-23

Sales and Marketing Planning

04-12-23

Go to Market Worshop

07-12-23

Mastering the Art of Startup Pitching

11-12-23

Event: Startup Showcase and Graduation Ceremony

14-12-23